What is Brazilian straightening?
Brazilian straightening is a keratin- based hair treatment technique that relaxes your hair while strengthening it. Originating in Brazil, this method has established itself as an effective solution for taming frizzy, wavy , or curly hair.
How does Brazilian straightening work?
Unlike other permanent straightening treatments that alter the hair's internal structure, Brazilian straightening coats the hair fiber with keratin, a protein naturally present in your hair. This process strengthens the hair fiber, adds suppleness and shine, and protects against humidity and frizz.
The protocol at the Grenadine salon in Lyon takes place in several stages:
- Preparation : A clarifying shampoo is applied to open your cuticles and optimize keratin absorption.
- Application of the treatment : The keratin is applied to your pre-dried hair, then left on for one hour.
- Sealing : The product is fixed using a hair dryer and the passage of the plates, allowing the keratin to penetrate deeply.
- Post-treatment : We recommend not washing your hair for 72 hours to maximize the effects.
What are the benefits of Brazilian straightening?
- A natural effect : Unlike Japanese straightening, Brazilian straightening retains movement and does not excessively stiffen your hair.
- Reduced styling time : Your blow-dry will be faster and easier.
- A restorative treatment : Keratin coats the hair fiber and improves the health of your hair.
- A long-lasting effect : It lasts on average between 5 and 6 months depending on the care and the nature of your hair.
Why should you have your Brazilian straightening treatment done by a professional?
Many Brazilian hair straightening products are available online, but it's strongly recommended not to attempt this at home. These products may contain ingredients that are harmful to your hair, and improper application can cause serious damage. Improperly performed straightening can cause brittle, dry hair, and even significant hair loss.
Calling on expertise like Grenadine allows:
- A personalized diagnosis based on your hair type
- The use of suitable, quality products
- A mastered application for optimal results
At GRENADINE , we have been experts in Brazilian straightening in Lyon for several years and we advocate exceptional results with professional quality products.
How to maintain a Brazilian straightening treatment?
To prolong its effects, a few rules must be followed:
- Use a sulfate-free shampoo : Sulfates damage keratin and reduce the duration of straightening.
- Use a hair dryer to activate the heat : Like all Brazilian straightening treatments, these are thermo-active, meaning they activate upon contact with heat. It is essential to use at least a hair dryer to activate the straightening process.
Is Brazilian straightening suitable for all hair types?
Yes! Whether you have fine, curly, or even frizzy hair, Brazilian straightening is suitable. However, it is recommended to carry out a hair diagnosis before application to choose the best formula according to your needs. At GRENADINE , we offer different types of straightening adapted to each hair type. Whether you have fine, thick, colored, or very curly hair, our experts will be able to guide you towards the treatment best suited to your hair type.